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In their capacity as Official Sportswear Partner of the 2012 London Olympics and Paralympics, Adidas have announced Stella McCartney as Creative Director for the Adidas Team GB ranges.

She will be responsible for overseeing the design of both the athletes kit and also for a range of fan wear for the sportswear company.

For the first time in the history of the Summer Games, the deal will see a top fashion designer work with a leading sports brand to design competition wear for both the national Olympic and Paralympic Teams.

Adidas, which has designed and provided performance enhancing kit to Team GB since 1984, approached McCartney about the role of Creative Director to ensure that British athletes at London 2012 don’t just have the best performance kit but the most stylish too. As a result, Adidas will continue to develop the most innovative technical products available with the creative design input of a British fashion icon.

Sports fans can now get in on the act as well with a special Adidas Team GB lifestyle range designed exclusively by Stella McCartney. The range will launch in autumn 2010 and will incorporate both women’s and menswear collections.

This appointment is a new development for McCartney who already designs a women’s sports-inspired performance range for the brand – adidas by Stella McCartney.

Drinkaware Hoof It! Football Competition

So, after four weeks of the 2010 South Africa World Cup we now know who is going to be in Sunday’s final.  Holland will play Spain in what promises to be an exciting game of football.

To help you get off the sofa and practise the skills you’ve picked up from the pros,Buzzin Football are offering you the chance to win a Drinkaware Hoof It! Football.

Drinkaware is encouraging football fans to stay active and get ‘match fit’ throughout the summer by giving away 10,000 free Hoof It! footballs and you can get your hands on one of them right here.

What’s more, each ball has a unique code giving you the chance to win an Xbox 360 Elite console and FIFA World Cup 2010 game.

For more information on how to get ‘match fit’ this summer, go to www.drinkaware.co.uk/hoofit

To win a free Hoof It! football, simply answer the following question:

Who won the first World Cup tournament in 1930?

Send your entries to comps@buzzinmedia.co.uk with DrinkAware Football in the subject line (any other subject title will be not be entered) with your answer and your full address and contact telephone number.

This Buzzin Football DrinkAware competition ends on Sunday 11th July, 2010. The editor will randomly choose 10 winners.

The editor’s choice is final.

*The competition is only open to residents of England, Scotland, Northern Ireland and Wales aged 18 or over, excluding employees of the promoter, their families or anyone else professionally associated with this competition.  Other terms and conditions apply

On Saturday July 3rd a full entry of 5,000 swimmers will take to the waters of the Thames for The British Gas Great London Swim.

The largest outdoor swim in the South of England, the Great London Swim is held on the spectacular setting of the Royal Victoria Dock, and attracts some of the world’s best elite swimmers.

This years event includes Olympic silver and Commonwealth gold medallist David Davies, and 8-time World Champion Thomas Lurz from Germany as well as UK favourite Duncan Goodhew.

Among the celebrities taking part will be supermodel Jodie Kidd and TV/Radio presenter Vernon Kay, they will take part in the one mile swim in the rejuvenated London Docklands Area.

The one mile challenge equals 64 lengths of a 25m swimming pool and is a fantastic challenge for all swimming abilities. Over 10,000 swimmers took the plunge in 2009, from an 86-year-old granddad to a middle aged mother of three with a fear of deep water.

The British Gas Great Swim Series is the UK’s leading outdoor swimming event and consists of five open water swims in Suffolk, London, Strathclyde, Windermere, and a recently announced new swim in Salford.

The event is free for spectators to go along and cheer on their favourites in the competition, with highlights of the event to be shown on TV.

Tomas Berdych pulled of a stunning victory over reigning Men’s Champion Roger Federer on the centre court at Wimbledon today, becoming the first Czech player to reach the semi finals since Ivan Lendl twenty years ago.

The 24 year old Berdych followed his achievement of reaching the semi final stage at the Paris Open in Roland Garros earlier this month and will now face Novak Djokovic for a place in the final.

Berdych who beat Federer in their last meeting in Miami played some sweet forehand shots to accompany his trademark big hitting service, while Federer continued the uncertainty that has crept into his game over recent months.

Berdych said after the famous win;

“It was really big for my confidence. That was my first Grand Slam semi-final and it made me quite hungry for my next matches.”

Berdych won the match 6-4, 3-6,  6-1,  6-4.

lance armstrong last tour de france

USA cyclist Lance Armstrong, seven time winner of the Tour de France, has announced that 2010 will be his final effort on the tour, the rider broke the story through his popular Twitter network site.

The Tour de France gets underway on Saturday from the Dutch city of Rotterdam and Armstrong will be looking for a strong finish for his Radioshack team.

While an eighth win on the tour seems too much to ask, it is impossible to underestimate Armstrong who already holds the record of seven wins in France and who finished in third overall last year with the Astana team. How he would love to finish his last race here in first place.

Although his team won the last Tour de France, it was team mate Alberto Contador who took the honours, following a very public dispute between the two riders that culminated in Armstrong leaving the team and forming the Radioshack team.

This year Armstrong has finished third in the Tours of Switzerland and Luxembourg while he crashed out of the Tour of California.