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The daughter of celebrated reggae icon Bob Marley, fashion designer Cedella Marley has been chosen to design the PUMA Jamaican Track and Field team’s Olympic, podium and ceremony wear for the London 2012 Olympic Games.
The designs will be worn by the entire team, including three-time Jamaican Olympic gold medallist and fastest man in the [...]

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Having endured the agony of being forced to withdraw from the Heptathlon event at the Beijing Olympics in 2008 due to injury, resulting in an enforced twelve months away from the sport, it has been reassuring to see that Jessica Ennis has not only managed to retain her focus but has also grown in potential, [...]

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In their capacity as Official Sportswear Partner of the 2012 London Olympics and Paralympics, Adidas have announced Stella McCartney as Creative Director for the Adidas Team GB ranges.
She will be responsible for overseeing the design of both the athletes kit and also for a range of fan wear for the sportswear company.
For the first time [...]

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Niels De Vos the head of UK Athletics has set a ten medal target for the British Athletics team at the 2012 Olympic Games in London, he says the target is optimistic but the Athletics team should aim for more medals than British teams in other sports.
Britain have not won more than ten medals in [...]

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Golf and Rugby sevens are the two sports hoping to be admitted into the 2016 Olympic games, both have been shortlisted for approval since August and are now eagerly awaiting a decision from the International Olympic Committee who meet on Friday.
A simple majority vote will be enough for either or both of the sports to [...]

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